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Case Studies

A collection of mobile screens and tablet screens I designed for Edwards.ai

Using Voice-Controlled Artificial Intelligence to Transform the Ride-Share Industry

Client: Edwards.ai

Touchpoints: Mobile App, Tablet App

Methods:Stakeholder Interview, Secondary Research, Competitor Analysis, Survey, Directed Storytelling, Interview, Affinity Diagramming, Mind Mapping, Personas, Low-Fidelity Prototyping, User Flow Diagramming, Kano Analysis, Wireframing, Wizard of Oz method, usability testing, High-Fidelity Prototyping

A range of prototypes that I designed for High Tech Kids

Keeping Alumni Engaged with a Multi-Touchpoint Design Strategy

Client: High Tech Kids

Touchpoints: Website, Emails, Social Media Posts, Event Programs

Methods: Stakeholder Interview, Secondary Research, Competitor Analysis, Survey, Directed Storytelling, Interview, Low-Fidelity Prototyping, Storyboarding, Speed Dating, Desirability Testing, Love Letter/Breakup Letter, High-Fidelity Prototyping

Screenshots from a website and mobile app I designed for Radical PhD

Helping Marginalized Dissertation Students Find the Support they Need

Client: Radical PhD

Touchpoints: Website, Mobile App

Methods: Competitor Audit, Stakeholder Interview, Directed Storytelling, User Journey Mapping, Rapid Prototyping, Project Scoping, Stakeholder Walkthrough, Kano Analysis, High-Fidelity Wireframing

Screenshots from web pages I redesigned for TopKnott

Matching Clients with the Best Hairstylists for their Needs

Client: TopKnott

Touchpoints: Website

Methods: Cognitive Walkthrough, Competitor Audit, Contextual Inquiries, Affinity Diagramming, High-Fidelity Prototyping, Interactive Prototyping

 
A collection of prototypes I designed for the Minnesota Environmental Fund

Strategic Thinking for Minnesota’s Environment

Client: Minnesota Environmental Fund

Touchpoints: Mobile App, Logo, Emails, Social Media Posts, Register Displays, Merchandise, Pitches for Partnerships

Methods: Competitor Audit, Secondary Research, Screen-Flow Diagramming, Low-Fidelity Prototyping, Parallel Prototyping, High-Fidelity Prototyping, External Critique, User Journey Mapping, Metrics-Driven Implementation Planning

A screenshot from the Parent's Forward website along with my findings and recommendations report

Helping Parents Find the Resources they Need

Client: Parents Forward

Touchpoints: Website

Methods: Background Desk Research, Usability Review, Affinity Diagraming, Remote User Testing, In-Lab User Testing, Mid-Fidelity Prototyping, Interactive Prototyping